Thursday 16 May 2013

COMING BACK TO THE ROOTS

Berlin-based fashion designer Svenja Specht’s fascination in other cultures and languages led to canny observations that formed the basis of Reality Studio. Traveling to places like Paris and Tokyo inspired her to experiment and informed her design process, specifically her choice to avoid mass production and focus on garments that can adapt to a changing life. The creative choices behind Specht’s womenswear and accessories may happen in Berlin, but the scope expands to countries as far as China. Svenja introduces us to Yoske Nishiumi, who she believes is avant-garde because he follows his own path and isn’t too influenced by the trends of society.
Nishiumi left behind a traditional business career where he sold shaving razors in Tokyo to follow a dream that had been slowly creeping into his consciousness. After moving to Berlin in 2000, Nishiumi organized a free monthly “happening” at Koi Klub that became a haven for the burgeoning creative and design world. Through these event Nishiumi was able to meet like-minded artists and labels that he now regularly designs for. (Via theavantgardediaries.com)
Shop Reality Studio SS13 collection here 

1 comment:

  1. Svenja Specht's journey back to her roots and the influence of various cultures on her fashion designs are truly inspiring. As a fashion enthusiast in Toronto, I appreciate how her fascination with other cultures and languages led to the creation of Reality Studio, a brand that embraces adaptability and avoids mass production.In particular, Svenja's introduction of Yoske Nishiumi, an avant-garde individual who follows his own path, resonates with me as I provide Toronto resume writing services. Just like Yoske, standing out and following our own unique path is essential.
    As a fashion lover and resume writer in Toronto, I admire Svenja Specht's ability to blend cultural inspirations and personal experiences into her designs.

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